About the client
This Dutch online shop sells its product range across the Netherlands. The account combines Performance Max, Search and Shopping campaigns driven by the product feed, with purchases and their value tracked as the main conversion.
In the latest 30 days (September 18 – October 17, 2026) the shop earned 359.78 purchases from €6.51K in ad spend at €18.09 per purchase, an actual ROAS of 634.37%. That is about €41.3K in sales, or €6.34 back for every €1 spent.
The Challenge
An online shop wanted to grow sales from Google Ads while keeping every euro of ad spend profitable.
Our Solution
Performance Max, Search and Shopping campaigns built on the product feed, with purchase-value tracking so bidding optimizes toward revenue.
The Outcome
359.78 purchases from €6.51K in 30 days, a 634.37% actual ROAS.
Key results
- Actual ROAS
- 634%
- €6.34 back per €1 spent
- Purchases
- 359
- In 30 days
- Cost / Purchase
- €18.09
- Efficient acquisition
- Sales
- €41.3K
- From €6.51K spend
Figures and screenshots come from the client’s own Google Ads account for the period shown. Results depend on the business, budget and market, so they aren’t a guarantee of future performance.
