
Google Ads for Roofing Companies: 184% More Qualified Leads at 42% Lower CPL
A commercial roofing contractor was bleeding budget on junk clicks. I rebuilt the account around high-intent keywords and call tracking — qualified leads nearly tripled while cost per lead dropped 42%.
- Cost Per Lead
- -42%
- Qualified Leads
- +184%
- Timeframe
- 90d






